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3
people on the team
15
days of development
2
voice-over languages: RU and EN
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Defined the goals
We dove into the product’s specifics and studied its functionality, value and USP. We defined the target audience to understand who would watch the video. This shaped the story — we chose familiar, everyday situations to show Health Vision in action.
Developed the script and storyboard
We made a storyboard for each scene and then combined everything into a single story, planning the voice-over by timecode. We sent the finished script, voice-over text and background music to the client and agreed them over several iterations.
Drew the illustrations
Once the story details were approved, we started creating illustrations based on the storyboard. The client chose an illustration style within their budget, so the style was very simple. In parallel, we sent the voice-over text to the narrator.
Animated the footage
Finally, we put everything together into one video: added the narrator’s voice and background music and again agreed it with the client over several iterations. We animated the characters — thanks to rigging, their limbs move.
Adapted for an English-speaking audience
The finished project was translated into English and adapted for an English voice-over, which required slightly adjusting the scene timing. Health Vision uses the video for both Russian-speaking and international clients.
How we solved it
Result
The result is 2 videos explaining how Health Vision works. In a minute, a potential client understands how the system prevents waves of illness and can equip their office with it to reduce the number of sick employees.
